What is this blog and Why ?

The purpose of launching this blog is to analyse media advertisements and scrutinize them.

We do a lot of movie reviews and critics. Why not for advertisements?

Some ads are extremely creative and needs appreciation,
Some ads spread false message to the society,
Some ads do not speak truth and do not mean what they say,
Some ads have no logic and sense in them, and fail in their objective
Some ads are just a fun to watch/see
Some are misleading and have bad intentions/hidden agenda...

In this blog we'll takeup one ad each time and analyse them w.r.t. above parameters. Let others pool in their thoughts and we can spread the message/create awareness.

Advertisements are indispensable part of television or newspaper. newspapers and channels survive because of ads. Its a billion dollar industry and any advertisement generally involves lot of marketing strategies, creativeness and obviously money. Analyzing them is a very interesting activities.

If you like the above idea and wish to join hands with me, please let me know. I'll send an invite for you to join the blog and you too can post writings analyzing any ad you feel like.

This is my latest venture and let me see how it goes...I'm yet to comeout with first ad to analyse...